New face of our Website

I always think to write blog regularly.. but never get proper time for it.. as i always busy with several project. but now am planing to do it on regular basis so i can update you people about latest happening about V-xplore Technologies. Finally we have lunched new face of our www.v-xplore.com. you can check it out and give me your feedback…with new design we have tried to focus on the project  mainly which we have done so far but off course its not our complete portfolio we can’t just put everything in, but you am sure you will get better idea about the project we have done i will try to keep you posted for the other new project we are working on time to time..

Have a great day ahead.

Email marketing works for a variety of reasons

In this economy it’s more important than ever to stay in constant contact with your spa customers. Our team of elite email marketing professionals makes this easier than ever.

At V-Spa Marketing our staff will handle everything from custom designing your professional looking email to leave a lasting impact on your customers as well as managing your email campaigns and email contacts for you.

At V-Spa marketing we know how to by pass spam filters to make sure your email campaign reaches everyone your email is intended for. Our email marketing experts will also build custom links into your email to direct email recipients directly to your web site.

Modern email marketing services and solutions support database integration, segmentation and various other tricks and techniques for improving the targeting of outgoing messages. Advanced methods generate on-the-fly emails customized down to an individual recipient basis.

And every email campaign you send out generates a heap of actionable data you can use to refine your approach and messages.

Email promotions and offers generate immediate action: sales, downloads, inquiries, registrations, etc. Informative email newsletters and other emails send people to offline stores and events, prepare the way for catalogs, build awareness, contribute to branding, strengthen relationships, encourage trust and cement loyalty.

All in all, a pretty good way of going about your marketing business. But…

Rounded Div Corner with CSS

Rounded box corner always attracted to every designer, I also always wanted to do rounded corner with css, but was hard to find the real quick tutorials for that. here is quick two line code for your css to make your div rounded it will work in all browser expect from the IE, you don’t need to add any image you can just do it by simply filling background color in your div and adding these two line code inside of your css you can always set the round for your corner by increasing and decreasing  the the pixel for initially i setup it 10px you can always set it according to your need.

How to make Flash (.swf) transparent

Did you know, that just like a GIF image, Flash animations can be made transparent when displayed in a Web page? I bet that you probably did not think that it was possible. Let me tell you, that it is possible, and it takes very little skill or time to implement this effect!

Browsers that support Flash Transparency

• Internet Explorer 3 or higher (Windows)
• Internet Explorer 5.1 or higher (Macintosh)*
• Netscape 7.0*
• Mozilla 1.0 or higher*
• Firefox*
• Safari
• AOL*
• CompuServe*

To make the background transparent, you will need to add the WMODE parameters.
1. Add the following parameter to the OBJECT tag

<param name=”wmode” value=”transparent”>

2. Add the following parameter to the EMBED tag.

wmode=”transparent”

Your HTML code should look similar to the following after adding the WMODE parameters, where the changes are shown in red.

<PARAM NAME=wmode VALUE=”transparent”>
<EMBED src=”MyFlashMovie.swf” quality=”high” WMODE=”transparent” WIDTH=”320″ HEIGHT=”240″
NAME=”MyMovieName” ALIGN=”" TYPE=”application/x-shockwave-flash”
PLUGINSPAGE=”http://www.macromedia.com/go/getflashplayer”>

On Page Optimization – the things you can take care about

On page optimization is one of the very first step of SEO which every webmaster should look into. here am posting some of these on-page optimization techniques.

1. Title Optimization

A site’s title tag is by far the most important website optimization element. A title tag should be short but descriptive enough for your visitors to identify you and your business. Title tag is the first thing that is shown & indexed by the search engines. So naturally it is given a very high importance – out of thousands results that a searcher sees, your site’s title has to be appealing enough for him to want to find out more information. On the other hand, your title has to be appealing enough to the search engine in order to rank you above thousands of other similar websites like yours.

Important things to include in your title:

• Your Name/ Business Name / Site Name: This is very important for breading propose. If you feel that your customers may search you by your brand name than it’s also useful to put it somewhere in your title.
• Keywords: If you want to rank for a certain keywords it is always good to place some of them in your title tag. A Title tag represents the whole flavor & content of your website. So if you are selling pizza online you can include keywords like – order pizza, home delivery pizza etc in your title tag. Don’t staff too many keywords in your title. Write a title which is readable to humans & also good for the search engine. (e.g. Domino’s Pizza, Order Pizza Online for Delivery – Dominos.com)
• Include your 1-800 or other toll-free numbers: Some may not agree with me on this, but I think including your phone number in the title tag does help your visitors to take a direct action! It also makes your site look more professional and legit when it’s being displayed in the SERP (Search Engine Result Page). Searchers are likely to ‘click’ on the result that has a phone number attached to it because in their unconscious mind, they will have a good impression on the authenticity of the business and the level of support. If you prefer not to include your number in the title tag, you can alternatively include it in your Meta Description which will give you almost the same benefits.

2. Meta Tags Optimization

A site’s Meta tags may not be as important as it used to be before, however I feel that Meta Description is something you can’t just ignore. A site’s Meta description should contain a brief description of your website focusing on the areas and services that your business is specialized in. This small piece of text can be considered as a selling snippet, if a searcher finds it appealing he is likely to click and go inside your page to find out more information. But if your Meta Description is too generic and isn’t written too well then there is a good chance that your site will simply be ignored.

Important things to include in your Meta Description:

• Include your Selling Point– Tell your customers what they want to hear through your site’s Meta Description, and you will definitely get some advantage over others in the SERP. For instance – if you sell ‘cheap web hosting’ then including a phrase like “hosting starting from only $0.99” may result in more clicks and visitors because your description will exactly match the flavor of search performed by the user.
• Keywords – Including some of your keywords will give you some advantage in Google’s relevancy algorithm.
• 1-800 or other Toll Free Numbers – if you haven’t included this already in your title, you can rather include it in your Meta description. If the users have skype installed on their system, any number on their browser will become clickable which will result in a direct skype-out call. So basically, if your number appears in the Meta description some of your customers might just prefer to call you directly instead of going through your site.

3. Important HTML Tags

It is necessary for you to highlight certain parts of your website that you want your readers to look at. There are several tags in html which allows you to do so. For instance – the header tags [h1] [h2] [h3], Bold [strong], Italic [em] etc. The text inside your header tags (e.g. [h1]) is given very high importance by the search engine. Usually you can use them to define the page/post titles or the important sections of your website.

Header Elements:

• Header 1: Header 1 should be used to define the most important section of your page. Usually Header 1 is used for Site’s title or header text.
• Header 2 & 3: Header 2 and 3 can be used for Page/Post titles or important sections of your pages. Separating your content with headers is a good practice as it makes your site more readable and easy to navigate.

Text Styles:

• Bold: You can bold (e.g. [strong]) certain words which are of high importance. Sometimes it’s good to bold your keywords where appropriate. However overdoing this may get you penalized.
• Italic: You can use the [em] tag to emphasize certain words which will appear in italic.
• Quote: This is very useful when you are quoting from someone.

4. Keyword Optimization & Synonyms

Your site’s content needs to be optimized in such a way that it can suit both search engines & your readers. Stuffing your site with too many keywords can make your site unreadable. So you will need to have some sort of balance between your keywords & your content.

Important elements of Keyword Optimization:

• Research: Do a proper research before you decide on your keywords. There are plenty of free tools out there that can help you to do keyword research. Some of my personal favorites are: SEObook Keyword Suggestion tool, Google Adwords Keyword Tool & Overture Keyword Tool.
• Keyword Density: Try to have a moderate keyword density so that it can help the search engine to determine that your page is indeed related & relevant to the keyword that you are targeting.
• Synonyms & Related Keywords: I personally like to use synonyms instead of having a high keyword density. This helps to make my content sound natural but still helps in SEO.
• Long Tail Keywords: It’s often good to target some long tail keywords as they are comparatively easier to rank for. During your keyword research you should be able to gather some good long tail keywords that you can optimize your site for. But you can also come up with your own long tail keywords; for example try adding some common words like – ‘best’, ‘free’, ‘cheap’, ‘top’ etc. along with your actual keyword and you might eventually get some good long tail keywords.

5. Link Optimization

It is important to optimize your internal & external outbound links for search engines as well as to give your visitors a better navigation.

Important elements of Link Optimization:

• Try using good Anchor Text when you are linking to other people. Include the appropriate keyword in the anchor text which gives the outbound link a ‘proper meaning’ and value.
• A good & clean Internal Link Structure with proper use of anchor text will definitely help. E.g. “Credit Card Application” is a better anchor text compared to “click here”
• If you are using a CMS, then try using permalinks. This way your keywords/post title will be on the link itself and thus it will valued more by the search engines.

6. Image Optimization

If your site has lot of images, you need to optimize them too as they can’t be read by the search engines. It’s very easy for a human reader to interpret the image into its meaning. However for a Web crawler the whole interpreting process is completely different. Search Engine spiders can only read text but not images. So you need to use some special tags for your images in order to give them some meaning.

Some Important Image Optimization Elements:

• Alt text : ALT text or Alternate Text is the text to describe your image when your mouse moves over an image on your web page. The text should be meaningful but short. You can use your relevant keywords as ALT text. If your browser can’t display the image for some reason, the alt text is used in place of that particular image.
• File name : always use meaningful file name for your images, use names like “apple-iphone-cover.jpg” instead of meaningless “DSC24045.jpg”. Keep image file name same or similar to the ALT text.
• Image Title : always use the title tag in images which will show the title as tool tip when a user moves his mouse over the image. Example of an image with title tag: [img src=”http://imagelocation.jpg” alt=”Image description” title=”Title of the Image”]
• Image Linking : Whenever you want to link to your image, use the image keywords in your link text. Example: use “view an Apple iPhone”, instead of “Click here to view” as the anchor text.

I’ll definitely come up with more SEO tutorials in future. If you have any comments or questions you can send ask to me. please visit us soon. i will keep the things posted for you which will help you to make your site better in ranking and  visibility in search engine as well.

Welcome To V-xplore Technologies : Adding reality to your imagination

V-xplore is an established web Services company delivering web development services of varying complexities to our clients worldwide.

We work with clients of all sizes, ranging from bootstrapped ventures, early-stage startups, to large enterprises. Our success areas have typically involved being able to provide professional internet solutions to generate revenue streams, establish communication channels or streamline business operations.

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